Cappasity is a scalable platform for creating, embedding, and analyzing 3D and Virtual Reality/Augmented Reality content.^[1] Cappasity provides a solution for interactive visualization of products in 3D, which creates an immersive shopping experience for e-commerce.

Overview

Cappasity lets companies create & deliver 3D/VR/AR experiences to blur the line between online and in-store shopping. It is a scalable and an easy-to-adopt solution for complex e-commerce projects that only takes 3 minutes/SKU to create a 3D and embed it into a store.

Our clients see higher conversion rates (10-30% increase), 6x higher dwell time in the product page, less returns, and less customer inquiries when their products have interactive 3D images.

The platform also provides unique 3D analytics tool based on Artificial intelligence to track customers’ online behavior and ensure the best product presentation online.

It also detects real buyers among site visitors to run more efficient marketing and ad targeting campaigns. Cappasity 3D format can also be used in Virtual Reality/Augmented Reality apps and for digital signage in brick-and-mortar stores to power an omnichannel customer experience.

Cappasity launched its platform and 3D digitizing software in 2018.^[2]

Products

Cappacity offers various products to users and business owners which can help to grow their businesses. ^[4]

Easy 3D Scan

It is a software for 3D product imaging and enables users to create and embed 3D Views into their online stores, mobile apps, and AR apps. It makes the shopping experience more captivating. The software is free and available on the Windows and iOS platforms.

3DShot App

With the 3DShot app, a user can easily create and share interactive 3D views and record 3D reviews. In addition, they can also share those on social media and post them on popular marketplaces and portals. This app helps small and medium-scale enterprises, marketplaces, etc., to expand their businesses.

AR Shopping

Cappacity enables users to showcase interactive 3D images in Augmented Reality (AR)  which brings the in-store experience much closer to the customer and they can actually feel like they are store browsing at home. This helps a customer to take a closer look at the product before finalizing it.

Cappasity.AI

It is a 3D analytics tool that helps to track customer behavior, showing how they interact with 3D views and what they like and dislike about a product. Cappasity algorithms analyze the data to give a proper understanding that can help to improve products and indirectly help to increase sales..

Cappasity Virtual Try-on

This enables customers to get personalized product recommendations and to digitally try-on selected products whether they shop online or in-store. This is based on machine learning, AI, and 3D technology, and it is a one-of-a-kind solution . Using this, customers can choose which is the right fit for them, and it improves the overall shopping experience and also results in fewer returns.

Token Economy

CAPP utility token, an Ethereum ERC-20 token, is issued as a payment solution for the Platform Services. The price of CAPP tokens depends on supply and demand for CAPP tokens and for the Service and can fluctuate based on market conditions. According to coingecko ,the total supply of CAPP token is 1,785,937,311 CAPP and it is available to trade on the Kucoin exchange. ^[3][7]

Funding

Cappasity has raised a total of $7.5 million so far till 2022 over eight funding rounds since their foundation in 2013. The latest funding round was a venture round held on November 1, 2021, and it raised a total of $1 million. Just before that, in May 2021, they managed to get funding of $2.1 million from private investors. ^[4][5][6]

Team

Name	Position
Kosta Popov	Chief Executive Officer
Alex Chegaev	Chief technology officer
Natalie Reyes	Director of Innovation and Strategic Partnerships
Richard Emah	Sales Director