Zak Folkman is the co-founder of World Liberty Financial (WLFI), a company that develops financial products to bridge traditional finance (TradFi) and decentralized finance (DeFi). He is known for his work in Web3 accessibility and the development of stable, high-yield financial products. ^[1]

Education

Folkman attended New York Law School. ^[1]

Career

Before entering the cryptocurrency industry, Zak Folkman worked in digital advertising, where he was involved in scaling a major business. His transition into the digital asset space began in 2015 after reading the Ethereum whitepaper. He later co-founded World Liberty Financial (WLFI) to create financial products that operate at the intersection of traditional and decentralized finance. As co-founder, his work focuses on making Web3 more accessible to a broader audience, onboarding new users into the crypto ecosystem, and driving innovation in financial products. ^[1]

Public Engagements

Folkman is a speaker at industry events, including the Consensus Hong Kong 2025 conference. He was scheduled to participate in a session titled "Unlocking DeFi for the Masses: A Conversation with World Liberty Financial and TRON" on February 19, 2025. The session was a filled with a professional focus on decentralized finance adoption and a collaboration with the TRON network. His areas of expertise, as categorized by the event, include stablecoins, DeFi, crypto and Web3 software development, and crypto ecosystem building. ^[1]