Pleasing Golden is a financial technology platform established in 2023 that connects physical precious metals with on-chain financial systems. It provides the infrastructure for tokenizing, trading, and integrating metal-backed assets across multiple blockchain networks. The project's initial focus is on gold, offering a gold-backed token, PGOLD, and a supporting stablecoin, PUSD. [1]
Pleasing Golden was founded in 2023 by Pleasing International Limited. The platform's mission is to create an open and modular infrastructure that bridges the gap between real-world assets (RWAs), specifically precious metals, and the liquidity of decentralized finance (DeFi). It aims to solve the slow, siloed nature of traditional metals markets by enabling programmable, 24/7 financial activity on-chain. The project has stated its goal: "We’re not just tokenizing metals — we’re laying the foundation for the future of on-chain precious metals."
The platform is built around three core services: an on-chain spot trading system, a Tokenization-as-a-Service (TaaS) solution for institutional partners, and a liquidity-sharing model to integrate its assets into the broader DeFi ecosystem. The ecosystem's primary assets, PGOLD and PUSD, are built using LayerZero's Omnichain Fungible Token (OFT) standard, allowing for seamless transfers across different blockchains. Initial deployments are on Arbitrum and ApeChain, with plans for an Ethereum launch. In 2025, the project planned to launch its full on-chain precious metals platform and expand its tokenization model to include other metals besides gold, such as silver (Ag) and platinum (Pt). [2]
Pleasing Golden’s spot trading system offers on-chain access to real-time precious metals pricing, using LayerZero for token transfers and Chainlink for market data. PGOLD represents one troy ounce of gold, and trades settle on-chain using existing inventory rather than minting or burning tokens. Users can purchase PGOLD by submitting USDT or PUSD and receiving a quote based on live XAU pricing. Trades must be confirmed within a short time window and settle immediately if inventory is available. Selling follows the same structure, with users receiving PUSD, which can later be redeemed for USDT at a 1:1 rate after standard clearance checks are completed. [5]
Pleasing Golden’s liquidity-sharing model is built to make precious metals usable within on-chain markets. PGOLD serves as a collateralizable asset that can support lending, derivatives, structured products, and other DeFi mechanisms, while the platform manages inventory, transfers, and compliance. Developers can integrate PGOLD into trading protocols, lending systems, option structures, market-making strategies, or custom financial instruments. Liquidity programs are organized into tiers that support partner platforms at different stages, ranging from initial liquidity and deployment assistance to longer-term collaborations that include shared inventory and coordinated development. [4]
Pleasing Golden’s Tokenization-as-a-Service converts certified physical gold into standardized on-chain tokens. Each token represents one troy ounce, allowing reserves to be digitized, traded, and utilized within financial applications without requiring the underlying metal to be moved.
The service supports financing, programmatic issuance, global distribution, and fast settlement through digital title transfer. Approved partners submit vault documentation, inventory evidence, and compliance materials; once verified, PGOLD is minted 1:1 against their reserves and can be listed, transferred, or used as collateral. Redemptions burn tokens and release the corresponding metal.
The infrastructure includes ERC-20 tokenization, controlled mint/burn processes, dashboards for supply and reserve data, and APIs for reporting. Standard attestations confirm reserves, and operational terms define minting and redemption timelines, as well as support levels. Distribution spans exchanges, OTC venues, and DeFi platforms, with optional liquidity support and revenue-sharing arrangements. [6]
PGOLD is a tokenized form of gold in which each unit corresponds to one troy ounce of LBMA-certified, 99.99% pure physical gold. It can move freely on supported blockchains, and holders can transfer, trade, or swap it without permission. Physical redemption, however, requires identity checks and follows jurisdiction-specific procedures.
The asset uses LayerZero’s OFT standard for cross-chain transfers and is currently deployed on Arbitrum and ApeChain, with Ethereum planned. PGOLD offers divisibility beyond traditional gold holdings, can be accessed at any time, and has no ongoing custody fees aside from a redemption charge when physical metal is claimed. Tokens can be stored in any compatible wallet, settled instantly on-chain, and redeemed by qualified holders under defined logistics programs. [7] [8]
PUSD is a tokenized form of USDT designed for use within Pleasing Golden’s metals ecosystem, with each token backed 1:1 by Tether USD. It supports unrestricted transfers on supported chains, while redemptions back into USDT require standard compliance checks. The asset uses LayerZero’s OFT standard to move across networks and is currently live on Arbitrum and ApeChain, with an Ethereum deployment planned. [9]