Measurable Data Token (MDT) is a decentralized data exchange ecosystem connecting users, data providers, and data buyers and denominates the value of data. ^[2]

Overview

MDT enables individuals to control and monetize their data through the blockchain. The company's consumer-oriented product, RewardMe, rewards users for the data they contribute. It anonymizes and aggregates the data, creating smart contracts to ensure users receive their share of the profits. ^[5]

For businesses, Measurable AI provides real-time and actionable consumer insights built with blockchain technology, collecting over 20 billion anonymous data points from online shoppers worldwide. All data transactions are traceable and anonymously stored on the blockchain. ^[5]

MDT Token

Launched on December 29, 2017, the $MDT token is an ERC-20 token that serves as the primary medium of exchange within the ecosystem, facilitating transparent transactions between data providers and consumers. It functions both as a utility token, enabling users to earn and utilize MDT for data transactions on the decentralized platform, and as a governance tool, empowering stakeholders to participate in shaping the platform's future through voting on key proposals. ^[1][6]

It has a total supply of 1,000,000,000 $MDT. 240,000,000 MDT was allocated to the MailTime Email Messenger Team, 110,000,000 MDT to Early Investors and Advisors, 150,000,000 MDT to User Growth Pool, 350,000,000 MDT to Token Distribution Event, and 150,000,000 MDT to Pre-sale. ^[6][7]

Ecosystem

MailTime AI

MailTime AI is a messenger solution based on the email protocol. MailTime Email Messenger connects users with an efficient communication experience by providing a messaging experience powered by Generative AI. ^[8]

People don't email like they used to. Why hasn't email changed along with times? We reformat your cluttered email threads into clean bubble chats, and separate people in your inbox from all the discounts and newsletters - Mission statement.^[8]

Measurable AI

Measurable AI stands as the premier alternative data provider for emerging markets, spanning Southeast Asia, the Middle East, Latin America, India, and beyond. They value data integrity by developing and owning dedicated data sources, and ensuring GDPR and CCPA compliance to safeguard personal privacy. Clients gain access to anonymized, SKU-level high-definition data or aggregated datasets on a weekly basis, empowering informed decision-making. ^[9]

MeFi

Launched in October 2021, Measurable Finance (MeFi) is a blockchain oracle for financial data, made for the decentralized finance industry. It contributes off-chain external financial data feeds to public blockchains, empowering the decentralized finance (DeFi) ecosystem with reliable financial data on chain. ^[10]

"Data is like the superpower in the capital markets. If DeFi is to go mainstream, DeFi innovations and Dapps have to connect with the external context," says Heatherm Huang, co-founder of Measurable Data Token. 
"MeFi serves as the 'Bloomberg on blockchain' - its secure connections between blockchain smart contracts and capital markets help developers access reliable external financial data on-chain."^[11]

RewardMe

RewardMe is part of the MDT ecosystem, a decentralized data exchange platform that rewards users for the data they contribute. Once users opt-in, their data is anonymized, aggregated, and exchanged as big data. The platform creates smart contracts through the blockchain to make sure rewards are effectively distributed. ^[12][13]

Unlike traditional reward programs where you can only redeem rewards on specific shopping items with specific referral links, RewardMe automatically rewards you on the eligible purchases you made on various platforms, and even on other reward programs! It’s never just a one-time campaign you would sign up for, with RewardMe, you can keep earning rewards on your ongoing purchases^[2]

Partnership

MDT x DWF Labs

In September 2023, (MDT) announced a strategic partnership with DWF Labs, catalyzing the evolution of its decentralized data value creation ecosystem for AI. This partnership allows DWF Labs to infuse MDT with liquidity and seven-digit financial support, fortifying MDT’s ambition of pioneering a decentralized data value creation economy with blockchain technology. The partnership also paves the way for MDT to broaden its international footprint, accelerate its growth trajectory, and stimulate the inception of new services and products. ^[14]

MDT x DAO Maker

In March 2021, MDT partnered with DAO Maker, a leader in blockchain SaaS solutions, governance tech, & data-supported tokenized funding. ^[15]

DAO Maker and MDT collaborated on multiple levels. Firstly, MDT improved the chain analysis of SHOs to optimize the platform and enhance users’ data experience on Social Mining SaaS. Secondly, DAO Maker incubated their startup projects, utilizing their expertise and advantages to accelerate data innovations’ industrial adoption. ^[15]

MDT introduced the DAO token to millions of users in Asia to accelerate the global movement of financial inclusion, allowing more users to benefit from the powerful wealth creation opportunities enabled by DAO Maker. ^[15]