Samuel McCulloch
Samuel McCulloch is the Growth Lead at USD.AI, a protocol focused on connecting decentralized finance (DeFi) with AI infrastructure. He is also associated with Leviathan News, a decentralized media platform covering DeFi, cryptocurrency markets, and blockchain technology, where he worked as a host and content contributor. Previously, he served as Executive Producer and Host at Flywheel, a media and advocacy platform focused on Frax and related crypto and financial topics. [1][2]
Education
Samuel McCulloch attended the University of St. Andrews where he studied for an M.A. in Philosophy between 2009 to 2013. Prior to that, he was a student at the Defense Langauge Institute studying Russian Language Studies. [1]
Licenses & Certifications
Samuel McCulloch holds several licenses and certifications related to the financial industry. These include the Series 7 (General Securities Representative Examination) and the Series 63 (Uniform Securities Agent State Law Examination), issued by the Financial Industry Regulatory Authority (FINRA). [1]
Career
In 2003, Samuel McCulloch started out as a Russian Cryptologic Linguist and then a Senior Signals Intelligence Analyst at the United States Marine Corps. In October 2013, he was an Investment Consultant at PFS International specializing in structuring private capital and long-term financial analysis, tax optimization in foreign offshore jurisdictions, and corporate consulting for offshore companies. [1]
From June 2014 to 2017, Samuel worked as an Equity Options Trader for private clients. He was also self-employed as a Business Development Consultant until 2018. In April 2018, he moved to the role of Head of Content/UX at Adara.io until 2020. [1]
In February 2020, he was the Director Of Business Development at RealT, a blockchain real estate company based in Florida, USA. From August 2020 to 2022, Samuel worked as a UX Writer at OKX, a crypto exchange where he contributed to the company's mission by crafting clear and concise language that helped guide users through complex processes in the product. In 2019 he served as a podcast host at End of the Chain. [1]
In August 2025, Samuel McCulloch began his role as Growth Lead at USD.AI. USD.AI provides AI infrastructure operators with strategic, non-dilutive financing needed to achieve scale in high-performance compute. As Growth Lead, he focuses on marketing, ecosystem adoption, and expanding the bridge between DeFi liquidity and real-world AI demand. [1]
Leviathan News
McCulloch was a host and contributor at Leviathan News, a decentralized media platform focused on cryptocurrency and decentralized finance.
During his association with the platform, he produced interviews and analysis covering DeFi, cryptocurrency markets, and blockchain technology. [1]
Flywheel DeFi
Samuel McCulloch joined Flywheel DeFi in June 2022 as the Executive Producer. Flywheel podcast is a media company that was originally funded by the Frax DAO. [3]
"I am dedicated to exploring the latest trends and innovations in the world of finance and technology" - he wrote[1]
With a specific focus on stablecoins and their potential to revolutionize the financial industry and with years of experience in producing content that informs and engages audiences, Samuel has a proven track record of creating compelling podcasts, videos, and articles that explore complex topics. [2]
The Flywheel DeFi was created in June 2022, with Sam McCulloch, DeFi Dave, and kapital_k as the leading team and they are also responsible for co-hosting the podcast. [2][3]
