Ritty Quin

Ritty Quin is the chief executive officer of KOR Protocol since November 2025. His career includes marketing and growth roles in blockchain, gaming, and social media, alongside electronic music production and content creation. His professional profile lists degrees and publications in journalism, communication, and music, while Lucidity Insights describes his electronic-music work and performances.^[1]​^[3]​

Education

Quin’s professional profile lists a PhD in Journalism and Communication from Shanghai Jiao Tong University, where he studied from 2018 to 2022; an MA in Music Education from University College London in 2018; and a Bachelor of Music in Music at King’s College London from 2014 to 2017. The profile also lists publications on popular-music pedagogy in international schools in China and “East meets West: Investigating the state of DJing culture and turntablism pedagogy in China.” The journal record identifies Rhythy Quin as the author of the latter article, lists his affiliation as Shanghai Jiao Tong University, China, and gives its online publication date as February 10, 2021, and issue date as August 2021.^[1][2][5]

His professional profile lists a 120-hour Teaching English as a Foreign Language certificate from LearnTEFL, received in February 2020, and English at native or bilingual proficiency and Mandarin at professional working proficiency.^[1][2]

Career

Ritty Quin has professional experience in marketing, social media management, content production, and business development, with work spanning the gaming and blockchain industries. His activities have included ecosystem marketing, product positioning, audience development, and key opinion leader (KOL) management. According to his professional profile, he has more than four years of experience in these fields and has participated in three token generation events (TGEs) for layer-1 and layer-2 blockchain projects. His responsibilities included marketing planning, communications, exchange-listing coordination, and post-launch activities. His profile also lists collaborations with Camp, Abstract, Manta, Polygon, and Linea, alongside decentralized applications, market makers, and public relations agencies. It reports more than 50,000 social media followers and over 30 million impressions.

Lilith Games

From August to November 2020, Quin worked as an Overseas Community Manager intern at Lilith Games in Shanghai. He managed international social media channels for the mobile game AFK Arena, including Facebook, Twitter, Instagram, YouTube, Discord, and Reddit. His responsibilities included content production, community management, and communication with international audiences.

He also worked on social media campaigns and competitions targeting users in the United States and Europe. These campaigns included collaborations with Don Diablo, Elijah Wood, and Markiplier. His work further involved producing promotional graphics, video thumbnails, and announcements, as well as coordinating with the international customer service team on player communications and feedback.

ByteDance

Between April and August 2021, Quin worked as a Social Media and Marketing intern at ByteDance, supporting the company's Nuverse studio. His responsibilities included creating marketing materials for international mobile game launches, producing and editing TikTok videos, and preparing scripts and voiceovers. He also wrote application store descriptions and promotional copy for mobile games.

GAB China

From January to June 2022, Quin worked as a marketing intern at GAB China in Shanghai. His activities included client relationship management, social media content production, copywriting, and the preparation of advertising materials for the Chinese market. The clients listed during this period included Richard Mille and Lancôme. He also contributed to advertising campaigns on WeChat and Baidu, as well as landing pages and video scripts.

Manta Network

From April 2023 to November 2024, Quin worked as Marketing Lead at Manta Ray Labs, where he was involved in marketing activities for Manta Network and the Manta Foundation. His role included managing social media channels, content production, brand communications, and publications on X and Medium. He also coordinated marketing campaigns during the network's development from testnet to mainnet.

During this period, Quin led the New Paradigm and Renew Paradigm initiatives. His professional profile associates these campaigns with Manta's reported increase in total value locked (TVL) to more than $2.6 billion and its placement among the top five projects on L2BEAT.

His work also involved business development activities aimed at bringing projects from the decentralized finance, artificial intelligence, real-world asset (RWA), SocialFi, and GameFi sectors into the Manta Pacific ecosystem. In public relations, he collaborated with Yap Global, Messari, TokenTerminal, and cryptocurrency media outlets. His responsibilities also included crisis communications before and after the network's TGE.

Curio

Between November 2024 and April 2025, Quin served as Head of Marketing at Curio. He was responsible for user acquisition and growth activities for Duper, a strategy game involving real-money transactions and operating within the Abstract ecosystem. His work included coordination with the Abstract team on marketing and audience development.

He managed social media initiatives across YouTube, TikTok, and X. According to his professional profile, Duper's X account increased from approximately 8,000 to more than 93,000 organic followers during this period. The TikTok account also reached more than 26,000 likes and 500,000 organic views.

His responsibilities included partnership development with gaming guilds, decentralized autonomous organizations (DAOs), and KOLs across North America, Russia and the Commonwealth of Independent States, and the Asia-Pacific region. He also produced and coordinated different types of content, including social media publications, memes, tutorials, voiceovers, articles, newsletters, and visual materials.

Camp Network

From June to November 2025, Quin held the position of Head of Marketing at Camp Network. His responsibilities included the project's marketing strategy and positioning as an intellectual property-focused layer-1 blockchain. He coordinated activities during the network's transition from testnet to mainnet and its TGE, overseeing marketing initiatives across North America, Europe, and the Asia-Pacific region.

His work covered content management for Camp's X account, including written publications, videos, tutorials, and campaign materials. He also coordinated the project's visual identity and managed relationships with KOLs in different regional markets. During his tenure, Camp conducted its TGE and obtained exchange listings on Bybit, Bithumb, and Kraken. [1]

Quin also worked on changes to the project's communications strategy. Before the TGE, Camp's social media content incorporated degen and “brainrot” references. Following the event, its communications adopted a more technical and institutional approach.

KOR Protocol

In November 2025, Quin became Chief Executive Officer of KOR Protocol. The organization operates in the interactive entertainment sector and describes its work as the development of tools and frameworks for creators and other organizations within a decentralized ecosystem.

Following the announcement of KOR's Series A funding, Quin commented on the relationship between artificial intelligence and the creator economy. He noted that, although AI tools had made professional content production more accessible, creators continued to face challenges related to partnerships, distribution, and revenue generation. He also discussed the role of KOR's platform in connecting creators with commercial opportunities.

Music and Content Creation

Quin also works as an electronic music producer and digital content creator. His professional profile identifies him as a YouTube Partner and describes his content activities across Web2 and Web3. It reports more than 30 million impressions on his YouTube channel and experience growing TikTok accounts to viral reach.

According to Lucidity Insights, Quin is an electronic music producer signed with Live Nation Asia. The publication also reports that his music has appeared on Beatport's Top 100 House Charts and received airplay on BBC Radio 1 Dance. In 2025, he headlined Creamfields Asia.