Jeff Yan

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Jeff Yan

Jeff Yan is the CEO and co-founder of , a built on its own . With a background in computer science and experience in market making, he transitioned from traditional finance to the space, focusing on innovative trading solutions and . [2] [4]

Education

In 2013, while in high school, Yan represented the United States in the International Physics Olympiad and won a gold medal. [13] He later graduated from Harvard University with an AB/SM in Mathematics and Computer Science in 2017. [1]

Career

After graduating, Yan joined Hudson River Trading, a prominent high-frequency trading firm and market maker in U.S. equities, where he gained valuable experience working on complex problems blending engineering and mathematics. [13] [14] In 2018, driven by the rise of and , he left to develop a exchange protocol as a prediction market. Despite raising funds and moving to San Francisco to build a team, the project was eventually shut down due to regulatory uncertainties and a lack of user adoption, as most people were more interested in token speculation than . [3] [13]

After this, Yan refocused on trading, founding the crypto market-making firm Chameleon Trading. By early 2020, his team became one of the largest market makers on . Yan later turned his attention to trading, observing inefficiencies in the protocols and growing demand for decentralized products following the incident in late 2022. This led him to shift his focus to building while maintaining his HFT operations on autopilot in the background. [1] [3] [13]

Hyperliquid

In an interview with Blocmates, Yan discussed , a he and his team developed after recognizing inefficiencies in the space. The team originally operated as a market-making firm on since the 2020 bull run, successfully executing high-volume strategies. By late 2022, they began exploring DeFi and were surprised by the flaws in many existing protocols, particularly their exploitable market structures. Realising that despite these flaws, there was significant demand for DeFi platforms, they decided to create a fully decentralized exchange that could match centralised exchanges' performance and user experience. To achieve this, they built their own that supports a fully on-chain order book, avoiding the limitations of solutions like , which they found too costly for high-frequency market-making. The is designed to handle 200,000 transactions per second with near-instant finality, providing fast, low-latency trades while keeping users in control of their funds with full transparency. [5] [13]

Yan emphasized that 's goal is to merge the best aspects of centralized and decentralized exchanges, offering a seamless user experience with the security and autonomy of DeFi. The platform experienced rapid growth without a marketing department, relying on community support. Within two years of its 2023 launch, it grew to over 545,000 users and captured over 70% of the perpetual contract trading market share on DEXs. [5] [13]

In early 2025, the platform launched HyperEVM, an Ethereum-compatible virtual machine that allows developers to build financial applications directly on Hyperliquid’s . The ecosystem has seen rapid development, with projects like Felix, a collateralized debt position protocol, and HyperLend, a lending protocol, managing hundreds of millions in assets. In July 2025, Sonnet BioTherapeutics, a Nasdaq-listed company, announced it would establish an $888 million entity focused on holding HYPE tokens, renaming itself to Strategies Inc. [13]

Philosophy and Approach

Rejection of Venture Capital

Yan has taken an unconventional approach to building by rejecting all venture capital (VC) funding, opting to self-fund the project entirely using profits from his trading company. He has stated that his motivation was never primarily financial but rather to create something interesting and valuable. According to Yan, VCs often foster an "illusion of progress" by inflating valuations without delivering real utility to users, and he believes VCs holding large stakes can become a "scar on the network." By avoiding external investors, he aimed to focus on what is best for the platform's users and community. [6] [7] [8] [13]

This community-first ethos is reflected in the platform's . When the HYPE token launched in November 2024, 31% of the supply was allocated directly to users based on their trading activity—a move made possible by the absence of VCs demanding priority distribution. All protocol fees are distributed exclusively to and insurance funds, with the development team receiving no share. This strategy has allowed to grow organically, operated by a small, focused team of just 11 full-time members. [6] [7] [8] [13]

Stance on Market Makers

In line with his independent approach, Yan has clarified that has no private arrangements, profit-sharing deals, or special partnerships with market makers. He has dispelled rumors of such collaborations, stating that avoiding these deals, while potentially slowing short-term growth, was the right long-term decision to maintain the platform's integrity and independence. Yan believes that for a , it is critical to avoid reliance on internal desks or designated market makers from the outset. [6] [8] [14]

The platform's only is the Pool (HLP), which is protocol-owned and open for any user to deposit into, ensuring no single entity controls it. This approach was part of a broader strategy to let users discover the platform organically and preserve its authenticity and decentralization, rather than driving superficial traction through partnerships. [6] [8] [14]

Advocacy for Transparent Markets

Yan is a proponent of transparent markets, arguing that they can lead to fairer and more efficient trading. He has defended Hyperliquid's model, which utilizes a fully visible on-chain order book. He challenges the notion that privacy is necessary for better trading execution, suggesting that many benefits of privacy actually stem from the ability to select counterparties. system applies this screening while keeping order information public, which helps prevent insider advantages from hidden deals. To address issues like latency , the platform's order matching engine deprioritizes fast "taker" orders under certain conditions. This gives market makers a fair chance to update their prices, which encourages them to quote tighter spreads and ultimately provides better prices and liquidity for all users. [9] [13]

In response to concerns that visible order data could expose large traders to front-running or hunting, Yan argues that providing equal access to data mitigates this risk. He explained that on , insiders can exploit information, whereas on , everyone sees the same data, which levels the playing field. He compared the platform's transparency to public ETF rebalances in traditional finance, where visibility does not prevent efficient execution. By distributing order data many market makers, the system fosters a competitive environment that can lead to better pricing and lower for all traders, including large "whales." [9]

Personal Life and Values

Yan is a first-generation Chinese-American; his parents immigrated from China to the U.S., where he was born and raised. He speaks some Chinese, though he is more fluent in English, particularly for technical subjects. In an interview, he described his worldview as a blend of Eastern and Western values that he believes are complementary and have contributed to 's success. He credits this dual perspective for combining the "very American way of thinking"—dreaming big, believing a small team can change the world, and not accepting the status quo—with traditional Eastern values of "humility, doing more than talking, and a strong work ethic." [14]

Interviews

WuBlockchain Podcast

In an August 2025 interview on the WuBlockchain Podcast, Yan elaborated on 's foundational principles and future direction. He reiterated that the project was entirely self-funded, driven by a desire to build something valuable rather than for monetary gain, and to ensure ownership was community-driven. He criticized the VC fundraising model in crypto as creating "fake progress," where success is measured by fundraising rounds rather than user value. Yan explained that the decision not to list the HYPE token on centralized exchanges stemmed from a lack of capacity and a "laser focus" on core development, trusting that good technology would eventually be listed organically. [14] [7]

He also discussed the team's small size of 11 people, emphasizing a selective hiring process focused on finding smart, driven individuals with high integrity, noting that hiring the wrong person is "much worse than not hiring anyone at all." He described his management style as hands-on with technical details but not micromanaging, preferring to give team members full ownership of challenging tasks. Looking ahead, Yan stated that is transitioning from an application to a protocol, with the goal of making the a performant and scalable for others to build financial products like stablecoins and tokenized assets. He confirmed itself would not be issuing these products. [14] [8]

Winning in Crypto

Yan shared insights into developing decentralized platform to disrupt traditional finance systems on the When Shift Happens podcast. His journey began with experimenting in trading, eventually realizing the potential for after like collapsed. , which provides a user-centric platform, avoids typical startup approaches like raising funds from VCs or incentivizing market makers. Instead, the team prioritizes creating a product that users love, building from first principles. Despite the challenges and risks, Yan is committed to pushing DeFi forward, believing that offering better user experience and truly decentralized systems is the path toward real market change. [10]

Better Perp DEX

On the 0xResearch podcast, Yan discussed the development of decentralized perpetual exchange (perp ) and the company’s expansion into launching a . Initially focused on building a successful perp DEX with a strong user , leveraged its team's background in quantitative trading and low-level infrastructure to solve technical challenges such as and , ensuring a competitive edge over . Yan explained that the Layer 1, initially built to support their DEX, now serves as a broader infrastructure for financial ecosystems, attracting users and liquidity. He emphasized the importance of custom-built solutions like the Vault system, which allows users to create decentralized copy-trading strategies. While initially not part of the plan, Hyperliquid's pivot to an Layer 1 was influenced by the realization that existing decentralized platforms were insufficient, particularly following the collapse of . This shift allowed them to create a platform capable of scaling to match traditional finance. [11]

Panels

DEXplosion

At Singapore 2023, several founders discussed the growth and challenges of DEXs post-. Yan, from from , and Suyang Yang from Circuit shared insights into their platforms and the broader DEX landscape. They identified liquidity as a major barrier for DEXs to compete with , noting that must significantly improve for DEXs to attract institutional traders and power users. They also highlighted challenges such as long onboarding times, the need for smoother user experiences, and the importance of censorship resistance and transparency in the decentralized space. The founders emphasized that despite these hurdles, DEXs offer key advantages like better privacy, community ownership, and security. They also discussed technical decisions, such as building on custom or solutions to avoid congestion and maintain performance during market volatility. [12]

REFERENCES

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